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Results 11-14 of 14 (Search time: 0.002 seconds).
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Issue Date
Title
Author(s)
2007
Personal self confidence: Towards the development of a reliable measurement scale
Crouch, R.
;
Quester, P.
;
Ken Deans,
;
Australian & New Zealand Marketing Academy Conference (2007 : University of Otago, Dunedin, NZ)
2007
Key drivers of university-industry relationships: the role of organisational compatibility and personal experience
Plewa, C.
;
Quester, P.
;
Tyler, K.
2007
Implementation and outcomes of customer value: A dyadic perspective
Chen, S.
;
Quester, P.
2007
Birds of a feather flock together ... definition, role and measure of congruence: An application to sponsorship
Fleck, N.
;
Quester, P.
Discover
Author
4
Australian & New Zealand Marketin...
4
Ken Deans,
4
Rampersad, G.
4
Troshani, I.
2
Crouch, R.
2
Garcia-Bardidia, R.
2
Steyer, A.
1
ANZMAC 2007 (Dec. 2007 : Dunedin,...
1
Chen, S.
1
Cooksey, R.
.
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Subject
1
Australia.
1
Business-to-business marketing
1
Cognition
1
Consumer behaviour
1
consumer-based brand equity
1
country image
1
Country of origin
1
country of origin
1
international branding
1
international marketing
.
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