1. Adelaide Research & Scholarship

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PreviewIssue DateTitleAuthor(s)
2009Understanding cultural values of Gen Y Chinese consumersSmith, S.; Rao Hill, S.; The Australian and New Zealand Marketing Academy Conference (2009 : Melbourne, Australia)
2003L'internet et les liens relationnels entre entreprises: perspective derivee du secteur du service AustralienRao Hill, S.; Quester, P.; Lemoine, J.; Rowe, F.; Journee nantaise de recherche sur le e-marketing (2nd : 2003 : Nantes, France)
2003Managing customer contact service through database marketing: developing a theoretical frameworkSpencer-Matthews, S.; Rao Hill, S.; Rachel Kennedy,; Australia and New Zealand Marketing Academy Conference (2003 : Adelaide, S.A.)
2003Building customer relationships over the internet: investigation in hotel industry in ThailandRao Hill, S.; Parnma, T.; Rachel Kennedy,; Australia and New Zealand Marketing Academy Conference (2003 : Adelaide, S.A.)
2009Task factors and compromise effect in consumer choiceChen, J.; Rao Hill, S.; The Australian and New Zealand Marketing Academy Conference (2009 : Melbourne, Australia)
2009The impact of negative word-of-mouth in Web 2.0 on brand equityNg, S.; Rao Hill, S.; ANZMAC Conference (2009 : Melbourne, Australia)
2007Convergent interviewing: a starting methodology for an enterprise research programRao Hill, S.; Perry, C.; Hine, D.; Carson, D.
2007Action research for enterprise researchPerry, C.; Rao Hill, S.; Hine, D.; Carson, D.
2009Developing an e-collaboration framework for knowledge sharing in the Australian wine-making industry: Research in progressRao Hill, S.; Troshani, I.; Davidson, R.; Australian Conference on Information Systems (20th : 2009 : Melbourne, Victoria)
2009Shaping Regulation in the Australian Mobile IndustryTroshani, I.; Rao Hill, S.; In Lee,

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