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PreviewIssue DateTitleAuthor(s)
2004A study of research customers: Overall satisfaction and recommendations for improvementsBaaken, T.; von Hagen, F.; Plewa, C.; Wiley, J.; Australia and New Zealand Marketing Academy Conference (2004 : Wellington, N.Z.)
2005Science marketing: Best practice, research agenda and a conceptual frameworkBaaken, T.; Plewa, C.; Quester, P.; DeMoranville, C.; Biennial World Marketing Congress (12th : 2005 : Muenster, Germany)
2007Key success factors for research institutions in research commercialization and industry linkages: outcomes of a German/Australian cooperative projectBaaken, T.; Plewa, C.; Sherif, M.; Khalil, T.
2004Marketing orientation in university-industry linkagesPlewa, C.; Quester, P.; Baaken, T.; Wiley, J.; Australia and New Zealand Marketing Academy Conference (2004 : Wellington, N.Z.)
2013University-industry linkage evolution: an empirical investigation of relational success factorsPlewa, C.; Korff, N.; Baaken, T.; Macpherson, G.
2013The evolution of university-industry linkages-A frameworkPlewa, C.; Korff, N.; Johnson, C.; Macpherson, G.; Baaken, T.; Rampersad, G.
2005Relationship marketing and university-industry linkages: A conceptual frameworkPlewa, C.; Quester, P.; Baaken, T.
2006International research customer satisfaction surveys (Germany and Australia) and research provider surveys (Germany and Europe)von Hagen, F.; Baaken, T.; Holscher, V.; Plewa, C.
2006Organisational culture differences and market orientation: an exploratory study of barriers to university-industry relationshipsPlewa, C.; Quester, P.; Baaken, T.