Adelaide Research & Scholarship
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https://hdl.handle.net/2440/29447
| Type: | Conference paper |
| Title: | Evaluer I'efficacité du sponsoring: le cas du festival international des arts d' Adelaide |
| Other Titles: | Evaluer I'efficacite du sponsoring: le cas du festival international des arts d' Adelaide |
| Author: | Quester, P. |
| Citation: | 8mes Journes de Recherche en Marketing de Bourgogne, 2003 / Filser, M. (ed./s), pp.9-17 |
| Publisher: | CERMAB-LATEC |
| Publisher Place: | France |
| Issue Date: | 2003 |
| Conference Name: | Research Conference in Marketing (8th : 2003 : Dijon, France) |
| Editor: | Filser, M. |
| Appears in Collections: | Aurora harvest 2 Business School publications |
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