Adelaide Research & Scholarship
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| Type: | Conference paper |
| Title: | Risque perçu et servicescape: L'importance de la gestion l'environnment physique pour le marketing des serivces |
| Other Titles: | Risque percu et servicescape: L'importance de la gestion l'environnment physique pour le marketing des serivces |
| Author: | McOmish, M. Quester, P. |
| Citation: | "Risque & Marketing" Proceedings of 2eme Atelier de Recherche OSES - SIM, 2003 / Lehu, J. (ed./s), pp.37-54 |
| Part of: | Risque & Marketing Proceedings of 2eme Atelier de Recherche OSES - SIM |
| Publisher: | OSES |
| Publisher Place: | Paris, France |
| Issue Date: | 2003 |
| Conference Name: | Atelier de Recherche OSES - SIM (2nd : 2003 : Paris, France) |
| Editor: | Lehu, J. |
| Appears in Collections: | Aurora harvest 2 Business School publications |
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