Adelaide Research & Scholarship
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https://hdl.handle.net/2440/56615
| Type: | Conference paper |
| Title: | Managing customer service from a value-based perspective of market orientation |
| Author: | Chen, S. Quester, P. |
| Citation: | Korean Academy of Marketing Science (KAMS), Global Marketing Conference, Shanghai, China 2008. |
| Publisher: | KAMS |
| Publisher Place: | China |
| Issue Date: | 2008 |
| Conference Name: | Global Marketing Conference (2008 : Shanghai, China) |
| Statement of Responsibility: | Shu-Ching Chen and Pascale G. Quester |
| Description (link): | http://kamsconference.org/2008/ http://www.kams.org/3-2e.html |
| Appears in Collections: | Aurora harvest 5 Business School publications |
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