Adelaide Research & Scholarship
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https://hdl.handle.net/2440/95512
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| Type: | Journal article |
| Title: | Being better vs. being different: differentiation, competition, and pricing strategies in the Spanish hotel industry |
| Author: | Becerra, M. Santaló, J. Silva, R. |
| Citation: | Tourism Management: research, policies, practice, 2013; 34:71-79 |
| Publisher: | Elsevier |
| Issue Date: | 2013 |
| ISSN: | 0261-5177 1879-3193 |
| Statement of Responsibility: | Manuel Becerra, Juan Santaló, Rosario Silva |
| Abstract: | Abstract not available |
| Keywords: | Differentiation Competition Prices Hotel industry |
| Rights: | Copyright © 2012 Elsevier Ltd. All rights reserved. |
| DOI: | 10.1016/j.tourman.2012.03.014 |
| Published version: | http://dx.doi.org/10.1016/j.tourman.2012.03.014 |
| Appears in Collections: | Aurora harvest 7 Business School publications |
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