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Issue Date
Title
Author(s)
2003
Predicting business ethical tolerance in international markets: a concomitant clusterwise regression analysis
Aurifeille, J.
;
Quester, P.
2005
Defending the Co-Branding Benefits of Sponsorship B2B Partnerships: The Case of Ambush Marketing
Farrelly, F.
;
Quester, P.
;
Greyser, S.
2005
Examining important relationship quality constructs of the focal sponsorship exchange
Farrelly, F.
;
Quester, P.
2009
A value-based perspective of market orientation and customer service
Chen, S.
;
Quester, P.
2005
A collaborative interest model of relational coordination and empirical results
Medlin, C.
;
Aurifeille, J.
;
Quester, P.
2006
A consumer-based method for retailer equity measurement: results of an empirical study
Pappu, R.
;
Quester, P.
2009
Do consumer expectations match experience? Predicting the influence of price and country of origin on perceptions of product quality
Crouch, R.
;
Quester, P.
2007
Implementation and outcomes of customer value: A dyadic perspective
Chen, S.
;
Quester, P.
2005
Relationship marketing and university-industry linkages: A conceptual framework
Plewa, C.
;
Quester, P.
;
Baaken, T.
2000
Country-of-origin effects on purchasing agents' product perceptions: an international comparison
Quester, P.
;
Dzever, S.
;
Chetty, S.
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Author
19
Plewa, C.
18
Farrelly, F.
11
Karunaratna, A.
8
Aurifeille, J.
8
Lu, V.
8
Medlin, C.
8
Pappu, R.
7
Chen, S.
6
Bal, C.
6
Crouch, R.
.
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Subject
7
Australia
5
Sponsorship
5
sponsorship
4
Consumer behaviour
4
Market orientation
4
market orientation
3
Commitment
3
Country of origin
3
effectiveness
3
relationship marketing
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15
2009
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2006
22
2005
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2003
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2002
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2001
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2000
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