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Issue Date
Title
Author(s)
2000
Consumers' Attitudinal Profiles: Congruence Analysis of Cognitive, Affective and Behavioural Components
Aurifeille, J.
;
Clerfeuille, F.
;
Quester, P.
;
Hoch, S.
;
Meyer, R.
;
The Thirtieth Annual Conference of the Association for Consumer Research (ACR) - Advances in Consumer Research (30 Sep 1999 : Ohio, USA)
2000
Acculturation and consumer behaviour: The case of Chinese Australian consumers
Quester, P.
;
Karunaratna, A.
;
Chong, I.
;
O'Cass, A.
;
ANZMAC (2000 : Gold Coast, Australia)
2002
Cognitive influences on product components and country of origin
Karunaratna, A.
;
Quester, P.
;
Shaw, R.
;
Adam, S.
;
McDonald, H.
;
Australian and New Zealand Marketing Academy Conference (2002 : Melbourne, Vic.)
2005
Perceived risk and servicescape: The importance of managing the physical evidence in services marketing
Quester, P.
;
McOmish, M.
;
Purchase, S.
;
Australia and New Zealand Marketing Academy Conference (2005 : Fremantle, W.A.)
2005
L'acculturation influence-t-elle la consommation? Le cas des consommateurs sino-australiens
Quester, P.
;
Bobin, F.
;
Faire Du Marketing En Chine Conference (2005 : Paris)
2002
Buyer-seller relationship and business performance: A wine industry study
Beaujanot, A.
;
Lockshin, L.
;
Quester, P.
;
Shaw, R.
;
Adam, S.
;
McDonald, H.
;
Australia and New Zealand Marketing Academy Conference (2002 : Melbourne, Vic.)
2003
Developing a value-based scale measuring market orientation: the identical view of the firms and the customers
Chen, S.
;
Quester, P.
;
Saren, M.
;
Wilson, A.
;
EMAC Conference (32nd : 2003 : Glasgow, Scotland)
2005
Store satisfaction and retailer equity: preliminary results of an empirical study
Pappu, R.
;
Quester, P.
;
Varadarajan, R.
;
Rao, C.
;
Ahmed, Z.
;
Academy for Global Business Advancement Conference (2005 : New Delhi, India)
2004
New insights for managing sport sponsorship: Applying the resource based view of the firm
Argus, K.
;
Farrelly, F.
;
Quester, P.
;
Wiley, J.
;
Australia and New Zealand Marketing Academy Conference (2004 : Wellington, N.Z.)
2004
Modelling successful innovation-oriented university-industry relationships
Plewa, C.
;
Quester, P.
;
Chapman, R.
;
International CI Net Conference (5th : 2004 : Sydney, N.S.W.)
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Author
19
Plewa, C.
18
Farrelly, F.
11
Karunaratna, A.
8
Aurifeille, J.
8
Lu, V.
8
Medlin, C.
8
Pappu, R.
7
Chen, S.
6
Bal, C.
6
Crouch, R.
.
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Subject
7
Australia
5
Sponsorship
5
sponsorship
4
Consumer behaviour
4
Market orientation
4
market orientation
3
Commitment
3
Country of origin
3
effectiveness
3
relationship marketing
.
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2009
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22
2005
10
2004
11
2003
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2002
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