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Issue Date
Title
Author(s)
2006
Case development: An innovative approach to case studies and experiences from a graduate marketing ethics course
Plewa, C.
;
Quester, P.
2006
Communication channels between universities and industry partners: What works?
Plewa, C.
;
Corso, M.
;
Martini, A.
;
Pellegrini, L.
;
International CINet Conference (7th : 2006 : Lucca, Italy)
2006
Exploring barriers and opportunities for relationship marketing implementation: A conceptual framework for events
Plewa, C.
;
Ho, C.
;
Australasian Business and Behavioural Sciences Association Conference (2nd : 2006 : Adelaide, Australia)
2006
How to create market value from innovation: A conceptual framework and the influence of consultancies
Plewa, C.
;
Horner, N.
;
Francis, A.
;
Corso, M.
;
Martini, A.
;
Pellegrini, L.
;
International CINet Conference (7th : 2006 : Lucca, Italy)
2006
The impact of organisational culture on relationship performance: A conceptual framework and research agenda
Plewa, C.
;
Rao Hill, S.
;
Ho, C.
;
Australasian Business and Behavioural Sciences Association Conference (2nd : 2006 : Adelaide, Australia)
2006
The effect of a university's market orientation on the industry partner's relationship perception and satisfaction
Plewa, C.
;
Quester, P.
2006
Satisfaction with university-industry relationships: the impact of commitment, trust and championship
Plewa, C.
;
Quester, P.
2006
International research customer satisfaction surveys (Germany and Australia) and research provider surveys (Germany and Europe)
von Hagen, F.
;
Baaken, T.
;
Holscher, V.
;
Plewa, C.
2006
Organisational culture differences and market orientation: an exploratory study of barriers to university-industry relationships
Plewa, C.
;
Quester, P.
;
Baaken, T.
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Author
4
Quester, P.
2
Australasian Business and Behavio...
2
Baaken, T.
2
Corso, M.
2
Ho, C.
2
International CINet Conference (7...
2
Martini, A.
2
Pellegrini, L.
1
Francis, A.
1
Holscher, V.
.
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Subject
2
Australia
2
commercialisation
2
commitment
2
market orientation
2
satisfaction
2
science-to-business marketing
2
trust
1
barriers
1
champions
1
championship.
.
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