1. Adelaide Research & Scholarship

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Results 1-10 of 22 (Search time: 0.002 seconds).
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PreviewIssue DateTitleAuthor(s)
2010Having a great vacation and blaming the wines: an attribution theory perspective on consumer attachments to regional brandsStockl, A.; Brouard, J.; Cavicchi, A.; Faraoni, M.; Larreina, M.; Lecat, B.; Olson, J.; Rodriguez-Santos, C.; Santini, C.; Crouch, R.; Wilson, D.; Orth, U.; Academy of Marketing Science Annual Conference (2010 : Portland, Oregon)
2014Consumer processing of interior service environments: the interplay among visual complexity, processing fluency, and attractivenessOrth, U.; Wirtz, J.
2015Competence enhancement and anticipated emotion as motivational drivers of brand attachmentProksch, M.; Orth, U.; Cornwell, T.
2016Healthy by design, but only when in focus: communicating non-verbal health cues through symbolic meaning in packagingKarnal, N.; Machiels, C.; Orth, U.; Mai, R.
2016Shopping experiences in visually complex environments: a self-regulation accountOrth, U.; Wirtz, J.; McKinney, A.
2017Consumer Response to Unethical Corporate Behavior: A Re-Examination and Extension of the Moral Decoupling ModelHaberstroh, K.; Orth, U.; Hoffmann, S.; Brunk, B.
2013Trust during retail encounters: a touchy propositionOrth, U.; Bouzdine-Chameeva, T.; Brand, K.
2010Formation of consumer price expectation based on package design: attractive and quality routesOrth, U.; Campana, D.; Malkewitz, K.
2012The accuracy of design-based judgments: a constructivist approachOrth, U.; Malkewitz, K.
2012Servicescape interior design and consumers' personality impressionsOrth, U.; Heinrich, F.; Malkewitz, K.

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