Search


Current filters:
Start a new search
Add filters:

Use filters to refine the search results.


Results 11-20 of 50 (Search time: 0.007 seconds).
Item hits:
PreviewIssue DateTitleAuthor(s)
200910 stances on positioning through the eyes of a marketerGoodman, S.
2010Part one: Establishing a presence in social media - FacebookGoodman, S.; Habel, C.
2008Is there more information in best worst choice data? Using the variance-covariance matrix to consider consumer heterogeneityMueller, S.; Rungie, C.; Goodman, S.; Lockshin, L.; Cohen, E.; International Conference of the Academy of Wine Business Research (4th : 2008 : Siena, Italy)
2003A marketing activity framework for the new economyGoodman, S.; British Academy of Management Conference (2003 : Harrogate, U.K.)
2008A cross-cultural comparison of choice criteria for wine in restaurantsCohen, E.; d'Hauteville, F.; Goodman, S.; Lockshin, L.; Sirieix, L.; International Conference of the Academy of Wine Business Research (4th : 2008 : Siena, Italy)
2005Best-Worst Scaling: A simple method to determine drinks and wine style preferencesGoodman, S.; Lockshin, L.; Cohen, E.; International Wine Marketing Symposium (2nd : 2005 : Sonoma)
2006Using the best-worst method to examine market segments and identify different influences of consumer choiceGoodman, S.; Lockshin, L.; Cohen, E.; Hauteville, D.; International Wine Business & Marketing Conference (3rd : 2006 : Montpellier, France)
2004An “Agent Based Modeling” Perspective of the Dirichlet ModelHabel, C.; Rungie, C.; Goodman, S.; Australian & New Zealand Marketing Academy Conference (2004 : Victoria University of Wellington)
2006The role of employer branding in organisational strategyGoodman, S.
2011The role of accounting information in the management of winery SMEs: a review of the broader existing literature and its implications for Australia's wine industryReddaway, M.; Goodman, S.; Graves, C.; International Conference of the Academy of Wine Business Research (6th : 2011 : Bordeaux)