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Preview	Issue Date	Title	Author(s)
	2001	Sponsors' impact on attitudes and purchase intentions: A longitudinal study of the 2000 Olympic Games	Quester, P.; Lardinoit, T.; Chetty, S.; Collins, B.; Australia and New Zealand Marketing Academy Conference (2001 : Auckland, N.Z.)
	2001	Exploring the curious demand for athletes with controversial images: A review of anti-hero product endorsement advertising	Burton, R.; Farrelly, F.; Quester, P.
	2001	Sponsorship opportunities and guidelines	Quester, P.
	2001	The product involvement/brand loyalty link: An empirical examination	Quester, P.; Karunaratna, A.; Lim, A.; Chetty, S.; Collins, B.; Australian and New Zealand Marketing Academy Conference (2001 : Auckland, New Zealand)
	2001	A collaborative interest model of relational coordination: Examining relational norms as actor bonds	Medlin, C.; Quester, P.; Hakansson, H.; Solberg, C.; Huemer, L.; Annual Industrial Marketing & Purchasing Conference (17th : 2001 : Oslo, Norway)
	2001	Consumers' attitudinal profiles: An examination at the congruence between cognitive, affective and conative spaces	Aurifeille, J.; Clerfeuille, F.; Quester, P.; Gilly, M.C.; MeyersLevy, J.
	2001	Australian Chinese consumers: Does acculturation affect consumer decision making?	Quester, P.; Karunaratna, A.; Chong, I.
	2001	Attitudinal effects of combined sponsorship and sponsor's prominence on basketball in Europe	Lardinoit, T.; Quester, P.
	2001	Advertising and promotion leverage on arts sponsorship effectiveness	Quester, P.; Thompson, B.
	2001	Validating acculturation models: the case of the Australian-Chinese consumers	Quester, P.; Chong, I.